Leadership Team

Avid reader, LEGO enthusiast, certified scuba diver, and our daring leader. Chad Hoffman isn’t your typical President and CEO. He thinks differently - people, family and community are always on the forefront and he leads our organization as such. Understanding the importance of being good to people and providing value to communities, Chad has guided the Richwood brand into a unique business model which uses innovative thinking to provide great experiences and help the people in our communities to dream big and see those dreams realized.

Brian Gehres, Chief Credit Officer at Richwood Bank, leads the team that ensures our lending decisions are thoughtful, responsible, and aligned with our values. His underwriting team plays a critical role in evaluating loan applications, assessing risk, and helping structure financial solutions that work for both our customers and the bank.

Brian’s leadership helps safeguard the financial health of our institution while making sure we’re offering fair, flexible, and smart lending options. Whether it’s a small business loan or a mortgage, his team is behind the scenes making sure every approval is backed by solid analysis and a commitment to doing what’s right.

Matt's role is to help find creative ways to grow Richwood Bank through strategic initiatives, development/implementation of new products and services and promoting partnership across the Bank. Basically, to ensure that we are all bringing the Richwood difference to each of our communities and customers everyday.

Jamie makes compliance fun. Yes, we said “compliance and fun” in the same sentence. She loves to dress up, Halloween-style, she has big dreams of being slimed on Nickelodeon, and she’s determined to have her Kenny Chesney cutout in her office someday. While Jamie brings fun to the team, she also brings a wealth of knowledge and an eagerness to learn new things. She is dedicated to ensuring our customers are secure and knowledgeable and keeps their best interest in mind with every business decision made.

Ash is a numbers guy. Which is great news for us, since he’s our CFO. Ash’s love for numbers grew through his love of sports. Growing up he loved keeping track of stats and wins and losses. There’s a big correlation between positive stats and winning, much like a business. In Ash’s role, he balances risk and return and communicates it to our leadership team, preserves the assets of the organization by minimizing risk and getting the numbers right, and allows us to run a stable finance operation that is efficient and effective. Beyond the numbers, Ash loves the personal relationships he has developed and seeing strategy come together to positively impact the community.

Rebecca Dinovo, Chief Operating Officer at Richwood Bank, is the steady hand behind the systems, teams, and tools that keep our bank running smoothly. From product development to HR and Education, Becky leads the behind-the-scenes teams that make great banking possible.

A master project manager, she ensures our processes are solid and our services are always evolving—so customers have access to the best financial tools available. No two days are the same, and Becky thrives in that rhythm, constantly driving innovation and improvement.

She’s also the author of The Culture Builders: One Company’s Journey to Building a Sense of Belonging, written during the pandemic quarantine. You can find it on Amazon.

Jim Blevins, Chief Information Officer at Richwood Bank, is focused on building efficient systems and keeping our technology secure and proactive. He bridges the gap between people, processes, and tech—making sure our tools work seamlessly and safely for both customers and employees.

Jim’s leadership ensures that every digital experience is backed by smart infrastructure and best practices, so we can serve our customers with confidence and agility. Whether it’s streamlining operations or staying ahead of cybersecurity threats, Jim’s team is always working behind the scenes to keep Richwood running smoothly.

Heather Wirtz, Chief Experience Officer at Richwood Bank, leads the team that brings our values to life—making every customer interaction feel intentional and inspired. From the moment you walk into a branch to the way we serve through Richwood Coffee and support financial literacy in local schools, Heather’s team is behind it all.

They’re the driving force behind experiences that feel personal, community-focused, and values-driven—so much so, you won’t want to bank anywhere else.

Jenny embodies our “Choose Your Adventure” motto. She values supporting and communicating, teaching, breaking down barriers and keeping the boat that is Richwood Bank going in the right direction to help keep the bank in alignment with our strategies. Outside of work, she likes to spend time at the park and camping with her kids and grandkids, and at work, she loves the adventure and challenge of taking ideas and figuring out how to make them happen. She enjoys working for an organization that gives back and genuinely cares about your family, as much as their own. We think this value is a “diamond” in the rough - pun intended.